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Centered Patchouli

#740f79
Notes

Centered Patchouli (#740F79) is a deep violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (297°, 78%, 27%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#740f79
RGB
rgb(116, 15, 121)
HSL
hsl(297, 78%, 27%)
HWB
hwb(297 6% 53%)
OKLCH
oklch(40.2% 0.175 326.0)
P3
color(display-p3 0.4162 0.1025 0.4583)
HSV
hsv(297, 88%, 47%)
LAB
lab(27.94% 52.95 -35.14)
LCH
lch(27.94% 63.55 326.43)
CMYK
cmyk(4%, 88%, 0%, 53%)

Etymology

Centered
adjective

Latin centrum, center — past-participle of center. As a color modifier, centered implies a saturated-and-grounded-and-balanced quality where the hue occupies the visual center of its palette without drift. Sits at the bold-and-balanced end of the grid, parallel to poised and grounded.

Patchouli
noun

Asian Pogostemon cablin — an evergreen mint-family shrub native to Southeast Asia, cultivated for its essential-oil aromatic-leaf trade and bearing dense spikes of pale-violet labiate flowers. Patchouli color refers to a fully bloomed Pogostemon cablin spike on an Indonesian shamrock-leaf shrub: a saturated, slightly cool deep violet with the matte finish of dense small two-lipped patchouli corollas. The English name comes from the Tamil paccuḷ.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#740f79
Original
#003a7c
Protanopia
#2c4677
Deuteranopia
#772647
Tritanopia
#2c2c2c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.06:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.09:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##740F79
Display P3
Display P3
color(display-p3 0.4162 0.1025 0.4583)
P3 has subtle headroomOKLCH chroma 0.175

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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