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Level Bluebird

#73a7c1
Notes

Level Bluebird (#73A7C1) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (200°, 39%, 60%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73a7c1
RGB
rgb(115, 167, 193)
HSL
hsl(200, 39%, 60%)
HWB
hwb(200 45% 24%)
OKLCH
oklch(70.1% 0.067 230.6)
P3
color(display-p3 0.4952 0.6494 0.7461)
HSV
hsv(200, 40%, 76%)
LAB
lab(65.85% -10.45 -18.75)
LCH
lch(65.85% 21.47 240.88)
CMYK
cmyk(40%, 13%, 0%, 24%)

Etymology

Level
adjective

Latin libella, small-balance / level-tool — sharing root with libra (balance). As a color modifier, level implies a clear-and-horizontal-true quality where the hue carries the visual register of gravity-perpendicular-and-perfectly-horizontal surface. Sits at the crisp-and-balanced end of the grid, parallel to plumb and flat in usage.

Bluebird
noun

The genus Sialia — North American bluebirds — particularly S. sialis (Eastern bluebird), whose males display saturated cobalt-blue plumage with rust-red breasts. The color refers to a male Eastern bluebird in breeding plumage: a saturated, slightly cool deep blue with the matte finish of structurally colored feathers.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73a7c1
Original
#9aa5c2
Protanopia
#8f9cc1
Deuteranopia
#55aeaf
Tritanopia
#9e9e9e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.62:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.03:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##73A7C1
Display P3
Display P3
color(display-p3 0.4952 0.6494 0.7461)
Inside sRGBOKLCH chroma 0.067

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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