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Aligned Eupatorium

#736997
Notes

Aligned Eupatorium (#736997) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (253°, 18%, 50%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#736997
RGB
rgb(115, 105, 151)
HSL
hsl(253, 18%, 50%)
HWB
hwb(253 41% 41%)
OKLCH
oklch(54.8% 0.071 293.9)
P3
color(display-p3 0.4443 0.4131 0.5793)
HSV
hsv(253, 30%, 59%)
LAB
lab(46.95% 14.22 -23.63)
LCH
lch(46.95% 27.58 301.04)
CMYK
cmyk(24%, 30%, 0%, 41%)

Etymology

Aligned
adjective

French à-ligne, to-line-up — past-participle of align. As a color modifier, aligned implies a clear-and-axis-coordinated quality where the hue carries the visual register of carefully-parallel-arranged elements. Sits at the crisp-and-balanced end of the grid, parallel to symmetrical and squared in usage.

Eupatorium
noun

North American native Joe-Pye Weed (Eupatorium purpureum) — a six-foot-tall prairie perennial with terminal corymbs of dusty mauve-violet disk-flowers attractive to Monarchs in their fall migration. Eupatorium color refers to a fully bloomed Joe-Pye Weed corymb: a saturated, slightly cool deep blue-violet with the velvet finish of dense disk-flower clusters. Named for Mithridates Eupator, the herbal-medicine king of Pontus.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#736997
Original
#5e7099
Protanopia
#5f6f96
Deuteranopia
#6c7179
Tritanopia
#6e6e6e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.00:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##736997
Display P3
Display P3
color(display-p3 0.4443 0.4131 0.5793)
Inside sRGBOKLCH chroma 0.071

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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