colors
Back to gallery

Buttoned Brunfelsia

#73406f
Notes

Buttoned Brunfelsia (#73406F) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (305°, 28%, 35%) places it in the muted band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73406f
RGB
rgb(115, 64, 111)
HSL
hsl(305, 28%, 35%)
HWB
hwb(305 25% 55%)
OKLCH
oklch(45.1% 0.097 329.9)
P3
color(display-p3 0.4237 0.2607 0.4254)
HSV
hsv(305, 44%, 45%)
LAB
lab(34.92% 29.74 -17.85)
LCH
lch(34.92% 34.69 329.03)
CMYK
cmyk(0%, 44%, 3%, 55%)

Etymology

Buttoned
adjective

Old French bouton, button — past-participle of button. As a color modifier, buttoned implies a clear-and-fastened-and-formal quality, the crisp color of Edwardian-period formal-attire fully-fastened-and-formally-dressed gentleman's-attire. Sits at the crisp-and-finished end of the grid, parallel to trim and pressed in usage.

Brunfelsia
noun

South American yesterday-today-tomorrow (Brunfelsia pauciflora) — a Brazilian Atlantic forest native shrub whose flowers open deep-violet on day one, fade to lavender on day two, and white on day three. Brunfelsia color refers to a freshly opened day-one Brunfelsia pauciflora flower: a saturated, slightly cool deep violet with the velvet finish of fresh five-petaled flat-corolla. Named for Otto Brunfels, German Renaissance botanist.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73406f
Original
#3e4e71
Protanopia
#4b556d
Deuteranopia
#774452
Tritanopia
#4e4e4e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.69:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##73406F
Display P3
Display P3
color(display-p3 0.4237 0.2607 0.4254)
P3 has subtle headroomOKLCH chroma 0.097

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas