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Wholesome Alexandria

#733574
Notes

Wholesome Alexandria (#733574) is a deep violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (299°, 37%, 33%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#733574
RGB
rgb(115, 53, 116)
HSL
hsl(299, 37%, 33%)
HWB
hwb(299 21% 55%)
OKLCH
oklch(43.6% 0.122 326.8)
P3
color(display-p3 0.4200 0.2212 0.4424)
HSV
hsv(299, 54%, 45%)
LAB
lab(32.82% 36.85 -24.27)
LCH
lch(32.82% 44.13 326.63)
CMYK
cmyk(1%, 54%, 0%, 55%)

Etymology

Wholesome
adjective

An adjectival form of whole — used as a color modifier since the sixteenth century for hues that read as healthy and unadulterated. Wholesome cream, wholesome wheat: moderate saturation combined with the optical impression of a natural origin. Sits at the crisp-bucket alongside genuine.

Alexandria
noun

Hellenistic Egyptian capital founded by Alexander the Great (332 BCE) — the Library of Alexandria's parchment dye works produced Tyrian purple manuscript-binding leather for the imperial Roman library. Alexandria color refers to a Library of Alexandria-bound Tyrian parchment fragment: a saturated, slightly cool deep violet with the matte finish of multi-bath Murex shellfish dye on tanned Egyptian goatskin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#733574
Original
#2e4876
Protanopia
#425072
Deuteranopia
#763c4f
Tritanopia
#474747
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.49:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##733574
Display P3
Display P3
color(display-p3 0.4200 0.2212 0.4424)
P3 has subtle headroomOKLCH chroma 0.122

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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