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Twilit Patchouli

#73037a
Notes

Twilit Patchouli (#73037A) is a deep violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (296°, 95%, 25%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#73037a
RGB
rgb(115, 3, 122)
HSL
hsl(296, 95%, 25%)
HWB
hwb(296 1% 52%)
OKLCH
oklch(39.6% 0.183 325.3)
P3
color(display-p3 0.4116 0.0750 0.4616)
HSV
hsv(296, 98%, 48%)
LAB
lab(27.06% 55.18 -37.20)
LCH
lch(27.06% 66.54 326.01)
CMYK
cmyk(6%, 98%, 0%, 52%)

Etymology

Twilit
adjective

An adjectival form of twilight, coined in the late nineteenth century. Twilit describes a color seen at twilight — the slight cooling and desaturation that low ambient light introduces. Sits in the deep-and-cool corner, lighter than somber and bluer than shadowed. Almost exclusively literary.

Patchouli
noun

Asian Pogostemon cablin — an evergreen mint-family shrub native to Southeast Asia, cultivated for its essential-oil aromatic-leaf trade and bearing dense spikes of pale-violet labiate flowers. Patchouli color refers to a fully bloomed Pogostemon cablin spike on an Indonesian shamrock-leaf shrub: a saturated, slightly cool deep violet with the matte finish of dense small two-lipped patchouli corollas. The English name comes from the Tamil paccuḷ.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#73037a
Original
#00387d
Protanopia
#264478
Deuteranopia
#762246
Tritanopia
#232323
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.38:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.02:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##73037A
Display P3
Display P3
color(display-p3 0.4116 0.0750 0.4616)
P3 has visible headroomOKLCH chroma 0.183

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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