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Voluptuous Cast Violet

#7269c1
Notes

Voluptuous Cast Violet (#7269C1) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (246°, 42%, 58%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7269c1
RGB
rgb(114, 105, 193)
HSL
hsl(246, 42%, 58%)
HWB
hwb(246 41% 24%)
OKLCH
oklch(57.0% 0.133 286.1)
P3
color(display-p3 0.4410 0.4130 0.7345)
HSV
hsv(246, 46%, 76%)
LAB
lab(48.92% 25.36 -45.08)
LCH
lch(48.92% 51.72 299.36)
CMYK
cmyk(41%, 46%, 0%, 24%)

Etymology

Voluptuous
adjective

Latin voluptuōsus, pleasurable — derived from voluptās (pleasure). As a color modifier, voluptuous implies a saturated-and-rich-and-curving-sensual quality, the deep-rich color of Rubens-and-Boucher baroque-and-rococo flesh-and-fabric tonality. Sits at the bold-and-saturated end of the grid, parallel to lush and plush in tone.

Cast
modifier

Old Norse kasta, to-throw / to-mold. As a color modifier, cast implies a poured-metal-and-shaped quality, the visual register of foundry-cast-iron-and-bronze hand-poured-and-cooled iron-and-bronze-and-tin foundry-cast-and-shaped surfaces under foundry-cast-iron-and-bronze workshop-light. Sits at the modifier-and-texture end of the grid, parallel to forged and hewn in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7269c1
Original
#4877c4
Protanopia
#4672bf
Deuteranopia
#5b7b8c
Tritanopia
#717171
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.66:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.51:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7269C1
Display P3
Display P3
color(display-p3 0.4410 0.4130 0.7345)
P3 has subtle headroomOKLCH chroma 0.133

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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