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Aligned Phoenicia

#724c98
Notes

Aligned Phoenicia (#724C98) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (270°, 33%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#724c98
RGB
rgb(114, 76, 152)
HSL
hsl(270, 33%, 45%)
HWB
hwb(270 30% 40%)
OKLCH
oklch(49.2% 0.123 305.4)
P3
color(display-p3 0.4252 0.3044 0.5785)
HSV
hsv(270, 50%, 60%)
LAB
lab(39.60% 31.67 -35.74)
LCH
lch(39.60% 47.75 311.54)
CMYK
cmyk(25%, 50%, 0%, 40%)

Etymology

Aligned
adjective

French à-ligne, to-line-up — past-participle of align. As a color modifier, aligned implies a clear-and-axis-coordinated quality where the hue carries the visual register of carefully-parallel-arranged elements. Sits at the crisp-and-balanced end of the grid, parallel to symmetrical and squared in usage.

Phoenicia
noun

The ancient Levantine coast (modern Lebanon and northern Israel) — the Greek-named Phoinikē (purple-people) civilization whose maritime traders carried Tyrian purple across the Mediterranean from 1500 BCE. Phoenicia color refers to a Phoenician purpura-dyed trade textile excavated from a Sidon tomb: a saturated, slightly cool deep violet with the matte finish of multi-bath shellfish-dye on hand-loomed Levantine wool.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#724c98
Original
#365c9b
Protanopia
#415d96
Deuteranopia
#6c596b
Tritanopia
#5a5a5a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##724C98
Display P3
Display P3
color(display-p3 0.4252 0.3044 0.5785)
P3 has subtle headroomOKLCH chroma 0.123

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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