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Shaded Kikyo

#720277
Notes

Shaded Kikyo (#720277) is a deep violet with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (297°, 97%, 24%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#720277
RGB
rgb(114, 2, 119)
HSL
hsl(297, 97%, 24%)
HWB
hwb(297 1% 53%)
OKLCH
oklch(39.2% 0.180 326.1)
P3
color(display-p3 0.4079 0.0717 0.4503)
HSV
hsv(297, 98%, 47%)
LAB
lab(26.60% 54.68 -36.04)
LCH
lch(26.60% 65.49 326.61)
CMYK
cmyk(4%, 98%, 0%, 53%)

Etymology

Shaded
adjective

Old English sceadwian, to cover with shadow — past-participle of shade. As a color modifier, shaded implies a hue darkened by overhead-foliage-or-architectural-element occlusion in pre-modern garden-and-courtyard tradition. Sits at the deep-and-obscured end of the grid, parallel to shadowy but more architectural in connotation.

Kikyo
noun

Japanese 桔梗, the balloon flower (Platycodon grandiflorus) — a wild perennial of Japanese mountainsides whose star-shaped corolla unfurls from an inflated bud. The flower is one of the Seven Autumn Flowers of classical waka poetry. Kikyo color refers to a fully unfurled Platycodon grandiflorus corolla: a saturated, slightly cool deep violet with the velvet finish of fresh balloon-flower petals.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#720277
Original
#00377a
Protanopia
#274375
Deuteranopia
#752044
Tritanopia
#222222
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.99:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##720277
Display P3
Display P3
color(display-p3 0.4079 0.0717 0.4503)
P3 has visible headroomOKLCH chroma 0.180

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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