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Luminous Macaw

#70a401
Notes

Luminous Macaw (#70A401) is a deep lime with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (79°, 99%, 32%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#70a401
RGB
rgb(112, 164, 1)
HSL
hsl(79, 99%, 32%)
HWB
hwb(79 0% 36%)
OKLCH
oklch(65.7% 0.173 128.7)
P3
color(display-p3 0.4836 0.6377 0.1895)
HSV
hsv(79, 99%, 64%)
LAB
lab(61.65% -37.49 63.39)
LCH
lch(61.65% 73.65 120.60)
CMYK
cmyk(32%, 0%, 99%, 36%)

Etymology

Luminous
adjective

Latin lūminōsus, full of light — adjectival suffix -ous, derived from lūmen (light). As a color modifier, luminous implies a saturated-and-light-emitting quality where the hue carries internal-glow visual register. Sits at the bright-and-saturated end of the grid, parallel to radiant and resplendent in usage.

Macaw
noun

The genus Ara — large neotropical parrots — particularly A. militaris (military macaw) whose plumage is dominated by saturated green. The color refers to a military macaw's wing covers: a saturated, slightly cool deep green with the matte finish of structural-and-pigment feather color. Cooler than parakeet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#70a401
Original
#ad9700
Protanopia
#a69420
Deuteranopia
#749c8b
Tritanopia
#8d8d8d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.00:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
7.00:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##70A401
Display P3
Display P3
color(display-p3 0.4836 0.6377 0.1895)
P3 has subtle headroomOKLCH chroma 0.173

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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