colors
Back to gallery

Confident Zǐ

#704fa9
Notes

Confident Zǐ (#704FA9) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (262°, 36%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#704fa9
RGB
rgb(112, 79, 169)
HSL
hsl(262, 36%, 49%)
HWB
hwb(262 31% 34%)
OKLCH
oklch(50.6% 0.140 298.2)
P3
color(display-p3 0.4198 0.3152 0.6419)
HSV
hsv(262, 53%, 66%)
LAB
lab(41.06% 33.76 -43.60)
LCH
lch(41.06% 55.14 307.75)
CMYK
cmyk(34%, 53%, 0%, 34%)

Etymology

Confident
adjective

A late-Latin participle, confidens, trusting — borrowed into English in the sixteenth century. As a color modifier, confident implies saturation combined with poise: a confident red doesn't try too hard, just sits at the level of its hue without overreaching. Sits in the bold-bucket center near bold and resolute.

noun

Chinese 紫, purple — the imperial court color of the Tang and Song dynasties, derived from Lithospermum erythrorhizon (gromwell) and overdyed with Polygonum tinctorium. color refers to a Tang-dynasty imperial robe field: a saturated, slightly cool deep violet with the silk luster of multi-bath gromwell-root-and-indigo overdye on tussah silk. Cooler than zǐsè (formal deep purple).

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#704fa9
Original
#2c61ac
Protanopia
#3660a7
Deuteranopia
#646174
Tritanopia
#5d5d5d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.21:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.38:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##704FA9
Display P3
Display P3
color(display-p3 0.4198 0.3152 0.6419)
P3 has subtle headroomOKLCH chroma 0.140

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas