colors
Back to gallery

Utilitarian Kyomurasaki

#703d84
Notes

Utilitarian Kyomurasaki (#703D84) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (283°, 37%, 38%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#703d84
RGB
rgb(112, 61, 132)
HSL
hsl(283, 37%, 38%)
HWB
hwb(283 24% 48%)
OKLCH
oklch(45.3% 0.124 315.7)
P3
color(display-p3 0.4122 0.2490 0.5024)
HSV
hsv(283, 54%, 52%)
LAB
lab(34.90% 34.97 -31.00)
LCH
lch(34.90% 46.74 318.45)
CMYK
cmyk(15%, 54%, 0%, 48%)

Etymology

Utilitarian
adjective

Latin ūtilitās, usefulness — adjectival suffix -ian. As a color modifier, utilitarian implies a clear-and-purpose-fit-and-stripped-down quality, the crisp color of Shaker-and-Quaker anti-ornamental functional-and-no-frills craft tradition. Sits at the crisp-and-functional end of the grid, parallel to functional and workmanlike in usage.

Kyomurasaki
noun

Kyoto purple (京紫) — the warmer red-tinted purple of the Heian-period imperial court at Kyoto, distinguished from the cooler Edo-period edomurasaki. Kyomurasaki color refers to a Kyoto-court ceremonial kariginu hunting robe: a saturated, slightly cool deep violet with the silk luster of multi-bath gromwell-root-and-akane (madder) dye on woven silk crepe. Slightly warmer than Edomurasaki.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#703d84
Original
#2d4f86
Protanopia
#3d5482
Deuteranopia
#6f485a
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.81:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.69:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##703D84
Display P3
Display P3
color(display-p3 0.4122 0.2490 0.5024)
P3 has subtle headroomOKLCH chroma 0.124

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas