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Booming Ube

#7039aa
Notes

Booming Ube (#7039AA) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (269°, 50%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#7039aa
RGB
rgb(112, 57, 170)
HSL
hsl(269, 50%, 45%)
HWB
hwb(269 22% 33%)
OKLCH
oklch(47.3% 0.174 302.6)
P3
color(display-p3 0.4107 0.2346 0.6435)
HSV
hsv(269, 66%, 67%)
LAB
lab(36.51% 46.26 -51.51)
LCH
lch(36.51% 69.24 311.93)
CMYK
cmyk(34%, 66%, 0%, 33%)

Etymology

Booming
adjective

Imitative-onomatopoeic origin — present-participle of boom, sharing root with Dutch bommen. As a color modifier, booming implies a saturated-and-loud-and-confident quality where the hue announces itself with full visual amplitude. Sits at the bold-and-resonant end of the grid, parallel to resounding and thunderous.

Ube
noun

Filipino purple yam (Dioscorea alata) — a tropical climbing vine cultivated for its deep-violet starchy tuber, the eponymous flavor-base for ube halaya jam, halo-halo shaved-ice dessert, and modern ube cake. Ube color refers to a freshly mashed Dioscorea alata tuber-flesh: a saturated, slightly cool deep violet with the matte finish of anthocyanin-rich starchy yam-pulp. The Tagalog name ube derives from the Cebuano ubi.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#7039aa
Original
#0055ad
Protanopia
#0a56a8
Deuteranopia
#64526c
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.36:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.85:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##7039AA
Display P3
Display P3
color(display-p3 0.4107 0.2346 0.6435)
P3 has subtle headroomOKLCH chroma 0.174

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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