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Bold Swirl Indigo

#6754d1
Notes

Bold Swirl Indigo (#6754D1) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (249°, 58%, 57%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#6754d1
RGB
rgb(103, 84, 209)
HSL
hsl(249, 58%, 57%)
HWB
hwb(249 33% 18%)
OKLCH
oklch(53.4% 0.185 285.2)
HSV
hsv(249, 60%, 82%)
LAB
lab(43.98% 40.17 -62.27)
LCH
lch(43.98% 74.11 302.83)
CMYK
cmyk(51%, 60%, 0%, 18%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Swirl
modifier

Middle English swirlen, to-whirl-in-eddies. As a color modifier, swirl implies a curling-and-eddying-and-spiraling quality, the visual register of Van-Gogh-Starry-Night-and-Hokusai-Wave-swirl hand-curling-and-eddying-and-spiraling Van-Gogh-Starry-Night-and-Hokusai-Wave-and-Art-Nouveau swirled-and-curling-and-eddying-and-spiraling surfaces under Van-Gogh-Starry-Night-and-Hokusai-Wave-and-Art-Nouveau brush-stroke-and-cresting-wave-and-vine-tendril nocturne-light. Sits at the modifier-and-mood end of the grid, parallel to eddy and stir in usage.

Indigo
noun

Indigofera tinctoria, the South Asian legume whose leaves yield the deep blue dye that has clothed humanity for at least four thousand years — Egyptian linen, Mayan textile, the slave-grown plantations of Carolina. The color refers to a freshly indigo-dyed cotton thread: a saturated, slightly violet-shifted deep blue with the slight lustre of a fiber surface oxidized in air. Deeper than cobalt, cooler than royal.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#6754d1
Original
#006cd5
Protanopia
#0064ce
Deuteranopia
#3f718a
Tritanopia
#616161
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.58:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.77:1

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