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Bountiful Amethyst

#652dad
Notes

Bountiful Amethyst (#652DAD) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (266°, 59%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#652dad
RGB
rgb(101, 45, 173)
HSL
hsl(266, 59%, 43%)
HWB
hwb(266 18% 32%)
OKLCH
oklch(44.7% 0.190 298.2)
P3
color(display-p3 0.3682 0.1887 0.6535)
HSV
hsv(266, 74%, 68%)
LAB
lab(33.27% 50.74 -58.63)
LCH
lch(33.27% 77.53 310.87)
CMYK
cmyk(42%, 74%, 0%, 32%)

Etymology

Bountiful
adjective

Old French bonté, goodness — adjectival suffix -ful. As a color modifier, bountiful implies a saturated-and-generous-and-abundant quality where the hue offers visual richness without measure. Sits at the bold-and-saturated end of the grid, parallel to abundant and plentiful in usage.

Amethyst
noun

A purple variety of quartz, colored by iron impurities and irradiation — the gem of February birthdays, the bishop's ring stone, the bowl of Roman wine cups (the Greeks believed it prevented drunkenness, and the name amethystos means not drunk). The color refers to a polished amethyst cabochon: a saturated, slightly red-shifted deep purple with the gem's signature internal life. Cooler than orchid, deeper than lilac.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#652dad
Original
#004eb1
Protanopia
#004daa
Deuteranopia
#534e6b
Tritanopia
#424242
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.29:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.53:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##652DAD
Display P3
Display P3
color(display-p3 0.3682 0.1887 0.6535)
P3 has visible headroomOKLCH chroma 0.190

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

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