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Bountiful Mûre

#643d8e
Notes

Bountiful Mûre (#643D8E) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (269°, 40%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#643d8e
RGB
rgb(100, 61, 142)
HSL
hsl(269, 40%, 40%)
HWB
hwb(269 24% 44%)
OKLCH
oklch(44.5% 0.131 303.8)
P3
color(display-p3 0.3705 0.2461 0.5389)
HSV
hsv(269, 57%, 56%)
LAB
lab(33.98% 34.03 -38.71)
LCH
lch(33.98% 51.54 311.32)
CMYK
cmyk(30%, 57%, 0%, 44%)

Etymology

Bountiful
adjective

Old French bonté, goodness — adjectival suffix -ful. As a color modifier, bountiful implies a saturated-and-generous-and-abundant quality where the hue offers visual richness without measure. Sits at the bold-and-saturated end of the grid, parallel to abundant and plentiful in usage.

Mûre
noun

French for blackberry / mulberry (Rubus fruticosus / Morus nigra) — the deep-violet aggregate-drupe of European hedgerows and Morus tree-fruit, both important anthocyanin-rich autumn fruits. Mûre color refers to a freshly picked Rubus fruticosus aggregate-drupe in a Berry hedgerow: a saturated, slightly cool deep violet with the matte finish of anthocyanin-rich aggregate-drupelet cluster on hand-collected fruit.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#643d8e
Original
#1e4f91
Protanopia
#2c508c
Deuteranopia
#5c4d5f
Tritanopia
#4b4b4b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.08:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.60:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##643D8E
Display P3
Display P3
color(display-p3 0.3705 0.2461 0.5389)
P3 has subtle headroomOKLCH chroma 0.131

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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