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Welcoming Madras

#5e5ea8
Notes

Welcoming Madras (#5E5EA8) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (240°, 30%, 51%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#5e5ea8
RGB
rgb(94, 94, 168)
HSL
hsl(240, 30%, 51%)
HWB
hwb(240 37% 34%)
OKLCH
oklch(51.7% 0.115 281.6)
P3
color(display-p3 0.3686 0.3686 0.6395)
HSV
hsv(240, 44%, 66%)
LAB
lab(43.08% 19.59 -39.88)
LCH
lch(43.08% 44.44 296.16)
CMYK
cmyk(44%, 44%, 0%, 34%)

Etymology

Welcoming
adjective

Old English wel-cuman, well-coming — present-participle of welcome. As a color modifier, welcoming implies a clear-and-inviting-and-warm quality where the hue carries the visual register of cordial-and-hospitable color-tone. Sits at the crisp-and-cheerful end of the grid, parallel to hospitable and inviting in usage.

Madras
noun

Indian Coromandel Coast city (now Chennai) — once the British East India Company's premier indigo export depot, processing Bihar and Bengal Indigofera tinctoria before shipment to Europe. Madras color refers to a Madras-checked indigo-and-white cotton handloom: a saturated, slightly cool deep blue-violet with the matte finish of multi-bath fermentation indigo on hand-loomed Coromandel cotton.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#5e5ea8
Original
#4268ab
Protanopia
#3e63a6
Deuteranopia
#466d7b
Tritanopia
#636363
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.64:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##5E5EA8
Display P3
Display P3
color(display-p3 0.3686 0.3686 0.6395)
P3 has subtle headroomOKLCH chroma 0.115

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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