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Deathly Alizarin

#55274a
Notes

Deathly Alizarin (#55274A) is a deep magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (314°, 37%, 24%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#55274a
RGB
rgb(85, 39, 74)
HSL
hsl(314, 37%, 24%)
HWB
hwb(314 15% 67%)
OKLCH
oklch(34.9% 0.084 337.1)
P3
color(display-p3 0.3101 0.1626 0.2836)
HSV
hsv(314, 54%, 33%)
LAB
lab(23.26% 26.57 -12.14)
LCH
lch(23.26% 29.22 335.44)
CMYK
cmyk(0%, 54%, 13%, 67%)

Etymology

Deathly
adjective

Old English dēath, death — adjectival suffix -ly. As a color modifier, deathly implies a deep-cool-and-pallid quality, the cold-shifted darkness associated with mortality and absence of vital warmth. Sits at the deep-and-cool end of the grid, parallel to funereal but with pallor undertone.

Alizarin
noun

1,2-dihydroxyanthraquinone — the principal anthraquinone dye component of madder root (Rubia tinctorum), first isolated and synthesized in 1869 by Carl Graebe and Carl Liebermann. Alizarin color refers to a freshly alizarin-mordant-dyed wool: a saturated, slightly cool deep magenta with the matte finish of anthraquinone-dye-on-mordanted woolen fiber. The first natural pigment to be replaced by a synthetic.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#55274a
Original
#28334b
Protanopia
#353a49
Deuteranopia
#592935
Tritanopia
#333333
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
11.83:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.78:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##55274A
Display P3
Display P3
color(display-p3 0.3101 0.1626 0.2836)
P3 has subtle headroomOKLCH chroma 0.084

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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