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Bountiful Verbena

#4f43a4
Notes

Bountiful Verbena (#4F43A4) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (247°, 42%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#4f43a4
RGB
rgb(79, 67, 164)
HSL
hsl(247, 42%, 45%)
HWB
hwb(247 26% 36%)
OKLCH
oklch(45.0% 0.151 284.2)
P3
color(display-p3 0.3021 0.2645 0.6208)
HSV
hsv(247, 59%, 64%)
LAB
lab(34.71% 31.75 -50.98)
LCH
lch(34.71% 60.06 301.91)
CMYK
cmyk(52%, 59%, 0%, 36%)

Etymology

Bountiful
adjective

Old French bonté, goodness — adjectival suffix -ful. As a color modifier, bountiful implies a saturated-and-generous-and-abundant quality where the hue offers visual richness without measure. Sits at the bold-and-saturated end of the grid, parallel to abundant and plentiful in usage.

Verbena
noun

The cultivated genus Verbena — particularly Verbena × hybrida, the trailing bedding plant in the Verbenaceae family with violet-and-magenta flat-topped cymes used in Mediterranean container gardens. Verbena color refers to a fully bloomed Verbena bonariensis cyme: a saturated, slightly cool deep blue-violet with the velvet finish of dense small four-petaled flowers. Slightly cooler than Vervain and warmer than Liatris.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#4f43a4
Original
#0055a7
Protanopia
#004fa2
Deuteranopia
#2e596d
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.86:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.67:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##4F43A4
Display P3
Display P3
color(display-p3 0.3021 0.2645 0.6208)
P3 has subtle headroomOKLCH chroma 0.151

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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