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Bold Genever

#4d9540
Notes

Bold Genever (#4D9540) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (111°, 40%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#4d9540
RGB
rgb(77, 149, 64)
HSL
hsl(111, 40%, 42%)
HWB
hwb(111 25% 42%)
OKLCH
oklch(60.3% 0.140 140.7)
P3
color(display-p3 0.3725 0.5776 0.2928)
HSV
hsv(111, 57%, 58%)
LAB
lab(55.52% -39.71 37.51)
LCH
lch(55.52% 54.63 136.63)
CMYK
cmyk(48%, 0%, 57%, 42%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Genever
noun

The Dutch juniper-flavored spirit — the predecessor of English gin, distilled in Netherlands and Belgium since the seventeenth century. Genever color refers to a fresh-poured jonge genever in a tulip glass: a soft, slightly cool pale green-yellow with the optical clarity of malt-wine-and-juniper spirit.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#4d9540
Original
#998938
Protanopia
#8f8346
Deuteranopia
#469182
Tritanopia
#808080
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.69:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.69:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##4D9540
Display P3
Display P3
color(display-p3 0.3725 0.5776 0.2928)
P3 has subtle headroomOKLCH chroma 0.140

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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