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Velvet Boysenberry

#4d3961
Notes

Velvet Boysenberry (#4D3961) is a deep indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (270°, 26%, 30%) places it in the muted band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#4d3961
RGB
rgb(77, 57, 97)
HSL
hsl(270, 26%, 30%)
HWB
hwb(270 22% 62%)
OKLCH
oklch(38.4% 0.070 306.4)
P3
color(display-p3 0.2898 0.2266 0.3704)
HSV
hsv(270, 41%, 38%)
LAB
lab(27.76% 17.75 -20.42)
LCH
lch(27.76% 27.06 310.99)
CMYK
cmyk(21%, 41%, 0%, 62%)

Etymology

Velvet
noun

A short-pile woven fabric — silk, cotton, or rayon — whose densely packed vertical fibers absorb almost all incident light, producing a deeper black than the dye alone could give. The color refers to a black silk velvet: a deep, slightly muted black with the velvet's signature optical depth and the directional shading that distinguishes it from any flat fabric. Cooler than sable, deeper than ink.

Boysenberry
noun

A Rubus hybrid — possibly raspberry × loganberry × blackberry — developed by Rudolph Boysen in 1920s California and made famous by Walter Knott of Knott's Berry Farm. The color refers to a ripe boysenberry: a deep, slightly red-shifted dark purple-red with the slight bloom of an aggregate-fruit surface. Cooler than raspberry, warmer than mulberry, with the California-agricultural weight of a fruit that exists primarily as a single popularized cultivar.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#4d3961
Original
#304163
Protanopia
#354260
Deuteranopia
#4a3f48
Tritanopia
#404040
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.13:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.07:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##4D3961
Display P3
Display P3
color(display-p3 0.2898 0.2266 0.3704)
Inside sRGBOKLCH chroma 0.070

This color sits well within the sRGB cube. P3 and sRGB share the gray axis and most desaturated tones, so a P3 display renders this identically to an sRGB display.

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