colors
Back to gallery

Tough Periwinkle

#4940b4
Notes

Tough Periwinkle (#4940B4) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (245°, 48%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#4940b4
RGB
rgb(73, 64, 180)
HSL
hsl(245, 48%, 48%)
HWB
hwb(245 25% 29%)
OKLCH
oklch(45.3% 0.177 280.2)
P3
color(display-p3 0.2804 0.2522 0.6803)
HSV
hsv(245, 64%, 71%)
LAB
lab(34.76% 37.62 -60.48)
LCH
lch(34.76% 71.22 301.88)
CMYK
cmyk(59%, 64%, 0%, 29%)

Etymology

Tough
adjective

Old English tōh, firm / tenacious — sharing root with German zäh. As a color modifier, tough implies a saturated-and-resilient quality where the hue resists fading-and-modulation through its strong pigmentation. Sits at the bold-and-resilient end of the grid, parallel to rugged and hardy in usage.

Periwinkle
noun

Vinca minor, the trailing groundcover of European woodland whose pale blue-violet flowers gave English the color name in the eighteenth century. Distinct from Catharanthus roseus (Madagascar periwinkle, the source of vincristine for chemotherapy). The color refers to the corolla of a fresh Vinca flower: a soft, slightly violet-shifted pale blue with the matte finish of five-petaled bloom. Lighter than bluebell, cooler than lavender.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#4940b4
Original
#0056b8
Protanopia
#004db2
Deuteranopia
#005d74
Tritanopia
#4a4a4a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.85:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.68:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##4940B4
Display P3
Display P3
color(display-p3 0.2804 0.2522 0.6803)
P3 has subtle headroomOKLCH chroma 0.177

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas