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Assured Atitlán

#49369a
Notes

Assured Atitlán (#49369A) is a true indigo with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (251°, 48%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#49369a
RGB
rgb(73, 54, 154)
HSL
hsl(251, 48%, 41%)
HWB
hwb(251 21% 40%)
OKLCH
oklch(41.5% 0.155 286.2)
P3
color(display-p3 0.2747 0.2147 0.5821)
HSV
hsv(251, 65%, 60%)
LAB
lab(30.37% 35.37 -52.02)
LCH
lch(30.37% 62.90 304.21)
CMYK
cmyk(53%, 65%, 0%, 40%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Atitlán
noun

Mayan-named volcanic crater lake in Guatemala's western highlands, surrounded by Tolimán, San Pedro, and Atitlán volcanoes. The lake's depth and volcanic basement give it an unusual deep blue-violet at certain light angles. Atitlán color refers to Lake Atitlán surface at crepuscule in clear weather: a saturated, slightly cool deep blue-violet with the optical complexity of deep-water Rayleigh-scattered indigo light.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#49369a
Original
#004a9d
Protanopia
#004598
Deuteranopia
#2a4e63
Tritanopia
#414141
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.22:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.28:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##49369A
Display P3
Display P3
color(display-p3 0.2747 0.2147 0.5821)
P3 has subtle headroomOKLCH chroma 0.155

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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