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Menacing Toadflax

#49278d
Notes

Menacing Toadflax (#49278D) is a true indigo with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (260°, 57%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#49278d
RGB
rgb(73, 39, 141)
HSL
hsl(260, 57%, 35%)
HWB
hwb(260 15% 45%)
OKLCH
oklch(38.1% 0.158 292.5)
P3
color(display-p3 0.2680 0.1594 0.5323)
HSV
hsv(260, 72%, 55%)
LAB
lab(26.13% 40.06 -50.94)
LCH
lch(26.13% 64.80 308.18)
CMYK
cmyk(48%, 72%, 0%, 45%)

Etymology

Menacing
adjective

Latin minārī, to threaten — present-participle of menace, sharing root with minatory. As a color modifier, menacing implies a deep-and-threatening-and-imposing quality, the dark cool-gray of looming storm-cloud-and-imposing-cliff visual-presence. Sits at the deep-and-threatening end of the grid, parallel to ominous and foreboding in tone.

Toadflax
noun

Eurasian Linaria vulgaris and L. purpureasnapdragon cousins with hooded violet-and-yellow flowers naturalized across temperate roadsides and waste-ground. Toadflax color refers to a fully bloomed Linaria purpurea spike: a saturated, slightly cool deep blue-violet with the matte finish of dense small two-lipped snapdragon-form flowers. The Old English name refers to the linear flax-like foliage of the wild Linaria genus.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#49278d
Original
#003f90
Protanopia
#003c8b
Deuteranopia
#344157
Tritanopia
#363636
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
10.72:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.96:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##49278D
Display P3
Display P3
color(display-p3 0.2680 0.1594 0.5323)
P3 has subtle headroomOKLCH chroma 0.158

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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