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Acid Rosemary

#43b74c
Notes

Acid Rosemary (#43B74C) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (125°, 46%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#43b74c
RGB
rgb(67, 183, 76)
HSL
hsl(125, 46%, 49%)
HWB
hwb(125 26% 28%)
OKLCH
oklch(69.0% 0.180 144.6)
P3
color(display-p3 0.3962 0.7081 0.3509)
HSV
hsv(125, 63%, 72%)
LAB
lab(66.20% -54.20 44.21)
LCH
lch(66.20% 69.94 140.80)
CMYK
cmyk(63%, 0%, 58%, 28%)

Etymology

Acid
adjective

Latin acidus, sour — sharing root with English acrid and acerbic. As a color modifier, acid implies a saturated-and-citric-and-zingy quality, the bright color of lemon-and-lime citrus-fruit-flesh and acid-yellow fluorescent-pigment surfaces. Sits at the bright-and-cool end of the grid, parallel to acidic and electric in usage.

Rosemary
noun

Salvia rosmarinus, the woody-stemmed Mediterranean shrub whose Latin name means dew of the sea for its preference for coastal habitat. The color refers to mature rosemary needles in summer: a deep, slightly muted green with the resinous finish of a leaf full of camphor and eucalyptol. Drabber than basil, warmer than thyme, with the kitchen-and-garden weight of a herb used for poultry, lamb, and remembrance.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#43b74c
Original
#baa741
Protanopia
#ac9d54
Deuteranopia
#28b2a0
Tritanopia
#979797
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.59:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.12:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##43B74C
Display P3
Display P3
color(display-p3 0.3962 0.7081 0.3509)
P3 has visible headroomOKLCH chroma 0.180

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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