colors
Back to gallery

Straightforward Vesuvianite

#437739
Notes

Straightforward Vesuvianite (#437739) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (110°, 35%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#437739
RGB
rgb(67, 119, 57)
HSL
hsl(110, 35%, 35%)
HWB
hwb(110 22% 53%)
OKLCH
oklch(51.7% 0.108 140.5)
P3
color(display-p3 0.3112 0.4616 0.2517)
HSV
hsv(110, 52%, 47%)
LAB
lab(45.20% -30.52 28.58)
LCH
lch(45.20% 41.81 136.88)
CMYK
cmyk(44%, 0%, 52%, 53%)

Etymology

Straightforward
adjective

English compound straight + forward — sharing root with German geradeaus. As a color modifier, straightforward implies a clear-and-direct-and-unencumbered quality where the hue carries the visual register of clear-aim-and-uncomplicated character. Sits at the crisp-and-honest end of the grid, parallel to candid and direct in usage.

Vesuvianite
noun

A calcium-aluminum-magnesium silicate gem — also called idocrase — mined principally near Mount Vesuvius (the source of its name) and in California. Yellow-green to brown-green in color. The color refers to a faceted Italian vesuvianite: a saturated, slightly muted yellow-green with the gem's internal warmth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#437739
Original
#7a6e34
Protanopia
#73693d
Deuteranopia
#3f7469
Tritanopia
#676767
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.33:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.94:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##437739
Display P3
Display P3
color(display-p3 0.3112 0.4616 0.2517)
P3 has subtle headroomOKLCH chroma 0.108

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas