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Direct Verdolaga

#437423
Notes

Direct Verdolaga (#437423) is a deep lime with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (96°, 54%, 30%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary indigo. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#437423
RGB
rgb(67, 116, 35)
HSL
hsl(96, 54%, 30%)
HWB
hwb(96 14% 55%)
OKLCH
oklch(50.6% 0.124 135.3)
P3
color(display-p3 0.3078 0.4501 0.1860)
HSV
hsv(96, 70%, 45%)
LAB
lab(43.95% -31.68 38.08)
LCH
lch(43.95% 49.53 129.76)
CMYK
cmyk(42%, 0%, 70%, 55%)

Etymology

Direct
adjective

From the Latin directus, straight — used as a color modifier since the eighteenth century for hues that read as straightforward and unambiguous. Direct red, direct green: moderate-to-high saturation combined with optical clarity. Sits at the crisp-bucket center alongside clear and frank.

Verdolaga
noun

Portulaca oleracea, the Mediterranean and South American purslane — a leafy succulent eaten as a salad green and stewed dish across Spain, Mexico, and Greece. Verdolaga color refers to fresh purslane leaves in a salad bowl: a saturated, slightly cool yellow-green with the satin finish of succulent leaf tissue.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#437423
Original
#786a18
Protanopia
#72662a
Deuteranopia
#427064
Tritanopia
#646464
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.58:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.76:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##437423
Display P3
Display P3
color(display-p3 0.3078 0.4501 0.1860)
P3 has subtle headroomOKLCH chroma 0.124

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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