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Plutonian Rioja

#400a1c
Notes

Plutonian Rioja (#400A1C) is a deep red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (340°, 73%, 15%) places it in the balanced band at a dark lightness. It works well as a headline, icon, or deep background in an otherwise light layout, pairing cleanly with cream, bone, and warm neutrals. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#400a1c
RGB
rgb(64, 10, 28)
HSL
hsl(340, 73%, 15%)
HWB
hwb(340 4% 75%)
OKLCH
oklch(25.1% 0.083 5.7)
P3
color(display-p3 0.2285 0.0574 0.1101)
HSV
hsv(340, 84%, 25%)
LAB
lab(11.90% 27.10 3.12)
LCH
lch(11.90% 27.27 6.57)
CMYK
cmyk(0%, 84%, 56%, 75%)

Etymology

Plutonian
adjective

From Pluto, the Roman god of the underworld (Greek Plouton). As a color modifier, plutonian implies the cool deep darkness of the underworld realms, with literary-classical register. Sits at the deep-and-cool end of the grid, parallel to Hadean and cooler than infernal.

Rioja
noun

The Spanish wine region in northern Iberia — and the deep red of Tempranillo-based wines aged in American oak. Rioja as a color refers to a young Crianza in a glass: a saturated, slightly cool deep red with the optical clarity of mid-tannin wine. Cooler than wine, deeper than burgundy. The Spanish cousin of Bordeaux.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#400a1c
Original
#17181c
Protanopia
#25231b
Deuteranopia
#460212
Tritanopia
#171717
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
16.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.28:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##400A1C
Display P3
Display P3
color(display-p3 0.2285 0.0574 0.1101)
P3 has subtle headroomOKLCH chroma 0.083

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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