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Heartening Powder

#3d73ab
Notes

Heartening Powder (#3D73AB) is a true azure with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (211°, 47%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3d73ab
RGB
rgb(61, 115, 171)
HSL
hsl(211, 47%, 45%)
HWB
hwb(211 24% 33%)
OKLCH
oklch(54.4% 0.105 251.1)
P3
color(display-p3 0.2909 0.4459 0.6530)
HSV
hsv(211, 64%, 67%)
LAB
lab(47.23% 0.08 -35.22)
LCH
lch(47.23% 35.22 270.12)
CMYK
cmyk(64%, 33%, 0%, 33%)

Etymology

Heartening
adjective

Old English heorte (heart) — present-participle of hearten. As a color modifier, heartening implies a clear-and-uplifting-and-encouraging quality where the hue carries the visual register of cheerful-encouraging color-tone. Sits at the crisp-and-cheerful end of the grid, parallel to welcoming and cheerful in usage.

Powder
noun

Talc — magnesium silicate ground to fine particles for personal hygiene since the nineteenth century. Powder blue refers to the pale, slightly green-shifted blue of mid-century Robin's-egg talc tins and the quilted cotton of newborn-boy nurseries: a soft, very pale blue with the matte finish of micron-scale particles. Lighter than periwinkle, warmer than ice, with the postwar consumer-goods association of a color tied to bath salts and powder rooms.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3d73ab
Original
#5b76ad
Protanopia
#4c6baa
Deuteranopia
#008087
Tritanopia
#6c6c6c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.24:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3D73AB
Display P3
Display P3
color(display-p3 0.2909 0.4459 0.6530)
P3 has subtle headroomOKLCH chroma 0.105

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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