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Utilitarian Sundown

#3d4379
Notes

Utilitarian Sundown (#3D4379) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (234°, 33%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3d4379
RGB
rgb(61, 67, 121)
HSL
hsl(234, 33%, 36%)
HWB
hwb(234 24% 53%)
OKLCH
oklch(40.5% 0.090 276.8)
P3
color(display-p3 0.2436 0.2620 0.4601)
HSV
hsv(234, 50%, 47%)
LAB
lab(30.37% 13.47 -31.68)
LCH
lch(30.37% 34.42 293.03)
CMYK
cmyk(50%, 45%, 0%, 53%)

Etymology

Utilitarian
adjective

Latin ūtilitās, usefulness — adjectival suffix -ian. As a color modifier, utilitarian implies a clear-and-purpose-fit-and-stripped-down quality, the crisp color of Shaker-and-Quaker anti-ornamental functional-and-no-frills craft tradition. Sits at the crisp-and-functional end of the grid, parallel to functional and workmanlike in usage.

Sundown
noun

English compound for the moment of sunset's last upper-limb contact with the horizon — the brief window when the eastern anti-solar sky is at its deepest Belt of Venus indigo before nightfall. Sundown color refers to a clear-sky eastern anti-solar horizon at sundown: a saturated, slightly cool deep blue-violet with the optical complexity of Rayleigh-scattered Belt of Venus light against the rising Earth shadow.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3d4379
Original
#2e4a7b
Protanopia
#294578
Deuteranopia
#274e58
Tritanopia
#464646
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
9.22:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.28:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3D4379
Display P3
Display P3
color(display-p3 0.2436 0.2620 0.4601)
P3 has subtle headroomOKLCH chroma 0.090

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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