colors
Back to gallery

Awakening Aotearoa

#3baa40
Notes

Awakening Aotearoa (#3BAA40) is a true green with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (123°, 48%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary violet. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3baa40
RGB
rgb(59, 170, 64)
HSL
hsl(123, 48%, 45%)
HWB
hwb(123 23% 33%)
OKLCH
oklch(65.2% 0.177 143.9)
P3
color(display-p3 0.3613 0.6577 0.3066)
HSV
hsv(123, 65%, 67%)
LAB
lab(61.70% -52.61 44.49)
LCH
lch(61.70% 68.90 139.78)
CMYK
cmyk(65%, 0%, 62%, 33%)

Etymology

Awakening
adjective

Old English āwacnian, to awaken — present-participle of awaken. As a color modifier, awakening implies a saturated-and-rousing-and-fresh quality, the bright color of spring-dawn and first-light atmospheric-stimulation. Sits at the bright-and-active end of the grid, parallel to quickening and rousing in usage.

Aotearoa
noun

The Māori name for New Zealand — the land of the long white cloud — and the saturated deep green of New Zealand's South Island fjordland and fern understory. Aotearoa refers to a Fiordland forest understory: a saturated, slightly cool deep yellow-green with the matte finish of Cyathea tree-fern foliage.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3baa40
Original
#ad9b34
Protanopia
#a09149
Deuteranopia
#21a593
Tritanopia
#8b8b8b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
3.00:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.01:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3BAA40
Display P3
Display P3
color(display-p3 0.3613 0.6577 0.3066)
P3 has subtle headroomOKLCH chroma 0.177

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas