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Velvety Waft Violet

#394ade
Notes

Velvety Waft Violet (#394ADE) is a true blue with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (234°, 71%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#394ade
RGB
rgb(57, 74, 222)
HSL
hsl(234, 71%, 55%)
HWB
hwb(234 22% 13%)
OKLCH
oklch(49.7% 0.223 270.5)
P3
color(display-p3 0.2370 0.2883 0.8383)
HSV
hsv(234, 74%, 87%)
LAB
lab(39.65% 43.59 -76.93)
LCH
lch(39.65% 88.42 299.54)
CMYK
cmyk(74%, 67%, 0%, 13%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Waft
modifier

Middle English waft, related to wafian, to-wave-in-air. As a color modifier, waft implies a gently-conveyed-and-air-borne-and-drifting quality, the visual register of incense-and-rose-petal-waft hand-gently-conveyed-and-air-borne-and-drifting incense-and-rose-petal-and-summer-curtain wafted-and-gently-conveyed-and-air-borne surfaces under incense-and-rose-petal-and-summer-curtain church-thurible-and-walled-rose-garden-and-open-window airborne-drift-light. Sits at the modifier-and-mood end of the grid, parallel to drift and mist in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#394ade
Original
#0065e3
Protanopia
#0056db
Deuteranopia
#00728e
Tritanopia
#515151
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.21:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##394ADE
Display P3
Display P3
color(display-p3 0.2370 0.2883 0.8383)
P3 has visible headroomOKLCH chroma 0.223

This color is chromatic enough that authoring it as P3 native (instead of clamping to sRGB) gives a perceptibly more saturated render on wide-gamut displays — modern Macs, iPhones, iPads, and most recent OLED laptops.

Related Colors

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