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Grim Atitlán

#350e69
Notes

Grim Atitlán (#350E69) is a deep indigo with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (266°, 76%, 23%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary lime. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#350e69
RGB
rgb(53, 14, 105)
HSL
hsl(266, 76%, 23%)
HWB
hwb(266 5% 59%)
OKLCH
oklch(29.3% 0.142 295.3)
P3
color(display-p3 0.1900 0.0650 0.3952)
HSV
hsv(266, 87%, 41%)
LAB
lab(15.96% 38.66 -44.74)
LCH
lch(15.96% 59.13 310.83)
CMYK
cmyk(50%, 87%, 0%, 59%)

Etymology

Grim
adjective

Old English grimm, fierce / fierce-faced — sharing root with German grimm and Old Norse grimmr. As a color modifier, grim implies a deep-and-cool-and-comfortless-formal quality, the dark cool-gray of Norwegian-fjord mid-winter atmospheric-overcast light. Sits at the deep-and-cool end of the grid, parallel to bleak and stern in atmospheric register.

Atitlán
noun

Mayan-named volcanic crater lake in Guatemala's western highlands, surrounded by Tolimán, San Pedro, and Atitlán volcanoes. The lake's depth and volcanic basement give it an unusual deep blue-violet at certain light angles. Atitlán color refers to Lake Atitlán surface at crepuscule in clear weather: a saturated, slightly cool deep blue-violet with the optical complexity of deep-water Rayleigh-scattered indigo light.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#350e69
Original
#00286b
Protanopia
#002667
Deuteranopia
#26293d
Tritanopia
#1d1d1d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
14.81:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.42:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##350E69
Display P3
Display P3
color(display-p3 0.1900 0.0650 0.3952)
P3 has subtle headroomOKLCH chroma 0.142

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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