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Rich Goluboy

#3494dc
Notes

Rich Goluboy (#3494DC) is a true azure with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (206°, 71%, 53%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3494dc
RGB
rgb(52, 148, 220)
HSL
hsl(206, 71%, 53%)
HWB
hwb(206 20% 14%)
OKLCH
oklch(64.4% 0.139 245.4)
P3
color(display-p3 0.3149 0.5726 0.8399)
HSV
hsv(206, 76%, 86%)
LAB
lab(59.04% -3.45 -44.54)
LCH
lch(59.04% 44.68 265.58)
CMYK
cmyk(76%, 33%, 0%, 14%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Goluboy
noun

The Russian word for light blue — distinct from sinii (deep blue) in Russian color vocabulary, which (uniquely among major languages) names two separate basic blue categories. The color refers to a goluboy-painted Russian dacha shutter: a soft, slightly cool pale blue with the matte finish of weathered linseed-oil paint.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3494dc
Original
#7397df
Protanopia
#5b87db
Deuteranopia
#00a5ae
Tritanopia
#858585
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.27:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.42:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3494DC
Display P3
Display P3
color(display-p3 0.3149 0.5726 0.8399)
P3 has subtle headroomOKLCH chroma 0.139

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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