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Surveyed Woad

#348eb4
Notes

Surveyed Woad (#348EB4) is a true cyan with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (198°, 55%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#348eb4
RGB
rgb(52, 142, 180)
HSL
hsl(198, 55%, 45%)
HWB
hwb(198 20% 29%)
OKLCH
oklch(61.0% 0.101 229.9)
P3
color(display-p3 0.3060 0.5494 0.6913)
HSV
hsv(198, 71%, 71%)
LAB
lab(55.45% -13.97 -27.60)
LCH
lch(55.45% 30.93 243.15)
CMYK
cmyk(71%, 21%, 0%, 29%)

Etymology

Surveyed
adjective

Old French surveer, to look upon — past-participle of survey. As a color modifier, surveyed implies a clear-and-measured-and-coordinated quality, the crisp color of Mason-Dixon-Line-and-Royal-Navy-Hydrographic scientific-and-cadastral land-and-sea surveying tradition. Sits at the crisp-and-mapped end of the grid, parallel to mapped and plotted in usage.

Woad
noun

Isatis tinctoria, the European blue-dye plant whose leaves yield indigo-equivalent indigotin. Used by Pictish warriors as body paint and the dominant pre-industrial European blue dye until East Indian indigo displaced it in the seventeenth century. The color refers to a freshly woad-dyed wool: a saturated, slightly cool deep blue with the matte finish of plant-and-mordant dye.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#348eb4
Original
#7b8cb6
Protanopia
#697fb3
Deuteranopia
#00999b
Tritanopia
#7e7e7e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.70:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.67:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##348EB4
Display P3
Display P3
color(display-p3 0.3060 0.5494 0.6913)
P3 has subtle headroomOKLCH chroma 0.101

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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