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Refreshing Bluebird

#348bb6
Notes

Refreshing Bluebird (#348BB6) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (200°, 56%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#348bb6
RGB
rgb(52, 139, 182)
HSL
hsl(200, 56%, 46%)
HWB
hwb(200 20% 29%)
OKLCH
oklch(60.4% 0.104 234.0)
P3
color(display-p3 0.3017 0.5378 0.6980)
HSV
hsv(200, 71%, 71%)
LAB
lab(54.63% -11.62 -30.02)
LCH
lch(54.63% 32.19 248.84)
CMYK
cmyk(71%, 24%, 0%, 29%)

Etymology

Refreshing
adjective

Old French refreschir, to make fresh again — present-participle of refresh. As a color modifier, refreshing implies a clear-and-cool-and-revitalizing quality, the crisp color of Cornish-coast and Hebridean-island fresh-sea-air-and-cool-water revitalization. Sits at the crisp-and-cool end of the grid, parallel to fresh and bracing in usage.

Bluebird
noun

The genus Sialia — North American bluebirds — particularly S. sialis (Eastern bluebird), whose males display saturated cobalt-blue plumage with rust-red breasts. The color refers to a male Eastern bluebird in breeding plumage: a saturated, slightly cool deep blue with the matte finish of structurally colored feathers.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#348bb6
Original
#768ab8
Protanopia
#647db5
Deuteranopia
#009699
Tritanopia
#7c7c7c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.81:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.51:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##348BB6
Display P3
Display P3
color(display-p3 0.3017 0.5378 0.6980)
P3 has subtle headroomOKLCH chroma 0.104

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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