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Established Ruri

#3467c9
Notes

Established Ruri (#3467C9) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (219°, 59%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#3467c9
RGB
rgb(52, 103, 201)
HSL
hsl(219, 59%, 50%)
HWB
hwb(219 20% 21%)
OKLCH
oklch(53.3% 0.162 261.9)
P3
color(display-p3 0.2536 0.3991 0.7625)
HSV
hsv(219, 74%, 79%)
LAB
lab(45.15% 17.08 -55.94)
LCH
lch(45.15% 58.49 286.97)
CMYK
cmyk(74%, 49%, 0%, 21%)

Etymology

Established
adjective

Latin stabilīre, to make stable — past-participle of establish. As a color modifier, established implies a saturated-and-rooted quality where the hue carries the weight of long-standing visual presence. Sits at the bold-and-firm end of the grid, parallel to steadfast and anchored in usage.

Ruri
noun

The Japanese name for lapis lazuli — used since the Heian period for the deep blue of carved Buddhist altar ornament and the imported pigment of Japanese Buddhist painting. Ruri-iro (瑠璃色) names a saturated dark blue distinct from ai-iro. The color refers to a polished Japanese-cut lapis cabochon: a saturated, slightly cool deep blue with the matte finish of fine lapis.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#3467c9
Original
#2f72cd
Protanopia
#0064c7
Deuteranopia
#007e8e
Tritanopia
#636363
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.34:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.93:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##3467C9
Display P3
Display P3
color(display-p3 0.2536 0.3991 0.7625)
P3 has subtle headroomOKLCH chroma 0.162

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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