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Frank Tide

#328fbb
Notes

Frank Tide (#328FBB) is a true cyan with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (199°, 58%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#328fbb
RGB
rgb(50, 143, 187)
HSL
hsl(199, 58%, 46%)
HWB
hwb(199 20% 27%)
OKLCH
oklch(61.5% 0.108 233.2)
P3
color(display-p3 0.3035 0.5532 0.7172)
HSV
hsv(199, 73%, 73%)
LAB
lab(56.00% -12.42 -30.74)
LCH
lch(56.00% 33.16 248.00)
CMYK
cmyk(73%, 24%, 0%, 27%)

Etymology

Frank
adjective

From the Old French franc, free, sincere — used as a color modifier since the seventeenth century for hues that read as direct and unhedged. Frank red, frank brown: moderate-to-high saturation combined with optical directness. Sits at the crisp-bucket alongside direct and honest.

Tide
noun

The slow flow of seawater driven by lunar gravity — the daily cycle of high to low and back. Tidal and tide used as a color refer to the deep blue-green of coastal water at mid-tide on an overcast day: a soft, slightly muted blue-green with the optical complexity of water in motion. Cooler than reef, deeper than seafoam, with the ecological weight of a force that has shaped every coastline on Earth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#328fbb
Original
#798ebd
Protanopia
#6780ba
Deuteranopia
#009b9e
Tritanopia
#7e7e7e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.63:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.78:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##328FBB
Display P3
Display P3
color(display-p3 0.3035 0.5532 0.7172)
P3 has subtle headroomOKLCH chroma 0.108

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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