colors
Back to gallery

Profound Buddleia

#312c8e
Notes

Profound Buddleia (#312C8E) is a true blue with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (243°, 53%, 36%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#312c8e
RGB
rgb(49, 44, 142)
HSL
hsl(243, 53%, 36%)
HWB
hwb(243 17% 44%)
OKLCH
oklch(36.7% 0.156 277.7)
P3
color(display-p3 0.1888 0.1732 0.5358)
HSV
hsv(243, 69%, 56%)
LAB
lab(24.97% 33.46 -53.54)
LCH
lch(24.97% 63.13 302.00)
CMYK
cmyk(65%, 69%, 0%, 44%)

Etymology

Profound
adjective

From the Latin profundus, deep — sharing the same root as the noun profundity. As a color modifier, profound is the literary register for deep beyond ordinary measure — used for darks that read as bottomless or inexhaustible. Sits at the dark end of the grid alongside stygian and cavernous, with slightly more dignity and slightly less menace.

Buddleia
noun

Asian butterfly bush (Buddleja davidii) — introduced to Britain from western China in 1869 by Père Armand David, now a self-naturalizing escapee from cottage-garden cultivation across European wasteland. Buddleia color refers to a fully bloomed Buddleia davidii arching panicle: a saturated, slightly cool deep blue-violet with the velvet finish of fragrant tubular flowers. The bush is among the most attractive to Vanessa butterfly genera.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#312c8e
Original
#003f91
Protanopia
#00378c
Deuteranopia
#004659
Tritanopia
#343434
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
11.16:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.88:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##312C8E
Display P3
Display P3
color(display-p3 0.1888 0.1732 0.5358)
P3 has subtle headroomOKLCH chroma 0.156

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas