colors
Back to gallery

Warm Bay

#309dc7
Notes

Warm Bay (#309DC7) is a true cyan with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (197°, 61%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#309dc7
RGB
rgb(48, 157, 199)
HSL
hsl(197, 61%, 48%)
HWB
hwb(197 19% 22%)
OKLCH
oklch(65.4% 0.113 228.6)
P3
color(display-p3 0.3212 0.6071 0.7642)
HSV
hsv(197, 76%, 78%)
LAB
lab(60.66% -16.26 -30.28)
LCH
lch(60.66% 34.37 241.77)
CMYK
cmyk(76%, 21%, 0%, 22%)

Etymology

Warm
adjective

Old English wearm, of moderate heat — used as a color modifier since the medieval period for hues that read as containing red, orange, or yellow undertones. Warm gray, warm white: not necessarily a temperature, but the optical impression of a slight red-orange shift. Sits across the crisp and neutral buckets.

Bay
noun

A body of water partially enclosed by land — Chesapeake, Tokyo, Hudson, Naples. The color refers to the average reflectance of a temperate bay on a clear day: a saturated, slightly muted blue with the optical depth of mid-salinity water. Cooler than peacock, warmer than navy, with the geographic specificity of a word that names the largest indentations in every world coastline.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#309dc7
Original
#879ac9
Protanopia
#738cc6
Deuteranopia
#00a9ab
Tritanopia
#898989
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.10:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.77:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##309DC7
Display P3
Display P3
color(display-p3 0.3212 0.6071 0.7642)
P3 has subtle headroomOKLCH chroma 0.113

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

Related Colors

Canvas