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Utilitarian Yangtze

#307ab8
Notes

Utilitarian Yangtze (#307AB8) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (207°, 59%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#307ab8
RGB
rgb(48, 122, 184)
HSL
hsl(207, 59%, 45%)
HWB
hwb(207 19% 28%)
OKLCH
oklch(56.3% 0.121 247.4)
P3
color(display-p3 0.2691 0.4721 0.7021)
HSV
hsv(207, 74%, 72%)
LAB
lab(49.50% -1.59 -39.20)
LCH
lch(49.50% 39.23 267.68)
CMYK
cmyk(74%, 34%, 0%, 28%)

Etymology

Utilitarian
adjective

Latin ūtilitās, usefulness — adjectival suffix -ian. As a color modifier, utilitarian implies a clear-and-purpose-fit-and-stripped-down quality, the crisp color of Shaker-and-Quaker anti-ornamental functional-and-no-frills craft tradition. Sits at the crisp-and-functional end of the grid, parallel to functional and workmanlike in usage.

Yangtze
noun

The Chinese Cháng Jiāng — the longest river in Asia and the third-longest in the world. Yangtze color refers to mid-depth Yangtze River water at the Three Gorges: a saturated, slightly cool deep blue with the optical complexity of glacier-fed Tibetan-Plateau-source river water.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#307ab8
Original
#5e7dbb
Protanopia
#4a70b7
Deuteranopia
#008990
Tritanopia
#6f6f6f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.60:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##307AB8
Display P3
Display P3
color(display-p3 0.2691 0.4721 0.7021)
P3 has subtle headroomOKLCH chroma 0.121

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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