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Trustworthy Bleu

#306ea4
Notes

Trustworthy Bleu (#306EA4) is a true azure with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (208°, 55%, 42%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#306ea4
RGB
rgb(48, 110, 164)
HSL
hsl(208, 55%, 42%)
HWB
hwb(208 19% 36%)
OKLCH
oklch(52.3% 0.107 247.8)
P3
color(display-p3 0.2528 0.4259 0.6261)
HSV
hsv(208, 71%, 64%)
LAB
lab(44.88% -1.60 -34.84)
LCH
lch(44.88% 34.87 267.37)
CMYK
cmyk(71%, 33%, 0%, 36%)

Etymology

Trustworthy
adjective

Old English trēow, trust — adjectival suffix -worthy. As a color modifier, trustworthy implies a clear-and-reliable-and-honest quality where the hue carries the visual register of confidence-deserving-and-faithful-performance design-element. Sits at the crisp-and-honest end of the grid, parallel to reliable and dependable in usage.

Bleu
noun

The French word for blue — used across French art vocabulary from bleu de Prusse (Prussian blue) to bleu de Sèvres (Sèvres porcelain blue). The color refers to a Bleu de France heraldic field: a saturated, slightly cool deep blue with the matte finish of dyed wool. The French cousin of blue.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#306ea4
Original
#5670a6
Protanopia
#4665a3
Deuteranopia
#007b81
Tritanopia
#656565
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.40:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.89:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##306EA4
Display P3
Display P3
color(display-p3 0.2528 0.4259 0.6261)
P3 has subtle headroomOKLCH chroma 0.107

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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