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Velvety Konjō

#306bc9
Notes

Velvety Konjō (#306BC9) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (217°, 61%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#306bc9
RGB
rgb(48, 107, 201)
HSL
hsl(217, 61%, 49%)
HWB
hwb(217 19% 21%)
OKLCH
oklch(54.0% 0.159 259.5)
P3
color(display-p3 0.2488 0.4143 0.7630)
HSV
hsv(217, 76%, 79%)
LAB
lab(46.12% 14.03 -54.38)
LCH
lch(46.12% 56.16 284.47)
CMYK
cmyk(76%, 47%, 0%, 21%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Konjō
noun

Japanese konjō (紺青) — deep blue-azure, the saturated deep navy used in Edo-period samurai inner robes and Buddhist mandala backgrounds. Distinct from konpeki by its slightly cooler shift toward navy. The color refers to a konjō-dyed silk: a saturated, slightly cool dark blue with the satin finish of multi-bath dyed silk.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#306bc9
Original
#3875cd
Protanopia
#0e67c7
Deuteranopia
#008190
Tritanopia
#656565
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.16:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.07:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##306BC9
Display P3
Display P3
color(display-p3 0.2488 0.4143 0.7630)
P3 has subtle headroomOKLCH chroma 0.159

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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