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Buzzed Fjord

#28b88d
Notes

Buzzed Fjord (#28B88D) is a true teal with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (162°, 64%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary red. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#28b88d
RGB
rgb(40, 184, 141)
HSL
hsl(162, 64%, 44%)
HWB
hwb(162 16% 28%)
OKLCH
oklch(69.9% 0.133 167.3)
P3
color(display-p3 0.3535 0.7112 0.5635)
HSV
hsv(162, 78%, 72%)
LAB
lab(67.02% -47.06 11.46)
LCH
lch(67.02% 48.44 166.31)
CMYK
cmyk(78%, 0%, 23%, 28%)

Etymology

Buzzed
adjective

Imitative-onomatopoeic origin — past-participle of buzz, evoking the sound of bee-hum. As a color modifier, buzzed implies a saturated-and-vibrating-and-active quality, the bright color of insect-pollinator and neon-lamp low-amplitude-buzz visual-vibration. Sits at the bright-and-active end of the grid, parallel to jazzed and wired in usage.

Fjord
noun

The deep glacier-carved coastal inlets of Norway, Iceland, New Zealand, and Patagonia — formed during the Pleistocene as ice sheets retreated and seawater flooded the glacial valleys. Fjord color refers to mid-depth Norwegian fjord water at Geirangerfjord: a deep, slightly cool deep blue-green with the optical complexity of glacier-melt water mixed with cold seawater.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#28b88d
Original
#b3ab8b
Protanopia
#a29e90
Deuteranopia
#00b9ac
Tritanopia
#969696
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.52:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.33:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##28B88D
Display P3
Display P3
color(display-p3 0.3535 0.7112 0.5635)
P3 has subtle headroomOKLCH chroma 0.133

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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