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Sure Roller

#28ab94
Notes

Sure Roller (#28AB94) is a true teal with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (169°, 62%, 41%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary red. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#28ab94
RGB
rgb(40, 171, 148)
HSL
hsl(169, 62%, 41%)
HWB
hwb(169 16% 33%)
OKLCH
oklch(66.8% 0.114 177.7)
P3
color(display-p3 0.3314 0.6610 0.5834)
HSV
hsv(169, 77%, 67%)
LAB
lab(63.10% -39.75 1.99)
LCH
lch(63.10% 39.80 177.13)
CMYK
cmyk(77%, 0%, 13%, 33%)

Etymology

Sure
adjective

Old French seur, certain — used as a color modifier since the medieval period for hues that read as confident and stable. Sure red, sure blue: moderate saturation combined with optical commitment. Sits at the crisp-bucket center alongside steady and true.

Roller
noun

The family Coraciidae — Old World rollers whose acrobatic flight gives the family its name. Coracias caudatus (lilac-breasted roller) of southern Africa displays saturated turquoise wing covers. The color refers to a male lilac-breasted roller's wing: a saturated, slightly cool deep turquoise.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#28ab94
Original
#a4a093
Protanopia
#939396
Deuteranopia
#00aea4
Tritanopia
#8d8d8d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.86:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.34:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##28AB94
Display P3
Display P3
color(display-p3 0.3314 0.6610 0.5834)
P3 has subtle headroomOKLCH chroma 0.114

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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