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Crushing Hokkaido

#28278d
Notes

Crushing Hokkaido (#28278D) is a true blue with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (241°, 57%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#28278d
RGB
rgb(40, 39, 141)
HSL
hsl(241, 57%, 35%)
HWB
hwb(241 15% 45%)
OKLCH
oklch(35.2% 0.163 274.6)
P3
color(display-p3 0.1562 0.1531 0.5315)
HSV
hsv(241, 72%, 55%)
LAB
lab(23.08% 35.03 -56.05)
LCH
lch(23.08% 66.09 302.00)
CMYK
cmyk(72%, 72%, 0%, 45%)

Etymology

Crushing
adjective

Old French croissir, to crash / break — present-participle of crush. As a color modifier, crushing implies a deep-and-overwhelming-and-weighty quality where the hue exerts maximum visual force. Sits at the deep-and-weighty end of the grid, parallel to pressing with destructive register.

Hokkaido
noun

Japan's northernmost island, home to the Furano lavender fields cultivated since 1948 by Tomita Farm — a Japanese imitation of Provençal lavender agriculture, now a national tourist landmark. Hokkaido color refers to a Furano lavender field at peak bloom: a saturated, slightly cool deep blue-violet with the matte finish of Lavandula angustifolia essential-oil-rich bracts. Slightly cooler than Provençal lavanda.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#28278d
Original
#003c90
Protanopia
#00328b
Deuteranopia
#004357
Tritanopia
#2f2f2f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
11.90:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.77:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##28278D
Display P3
Display P3
color(display-p3 0.1562 0.1531 0.5315)
P3 has subtle headroomOKLCH chroma 0.163

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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