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Rich Yale

#2770d9
Notes

Rich Yale (#2770D9) is a true azure with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (215°, 70%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#2770d9
RGB
rgb(39, 112, 217)
HSL
hsl(215, 70%, 50%)
HWB
hwb(215 15% 15%)
OKLCH
oklch(55.9% 0.176 258.4)
P3
color(display-p3 0.2360 0.4332 0.8232)
HSV
hsv(215, 82%, 85%)
LAB
lab(48.29% 15.99 -60.03)
LCH
lch(48.29% 62.12 284.92)
CMYK
cmyk(82%, 48%, 0%, 15%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Yale
noun

The official athletic blue of Yale University — a deep, slightly muted blue chosen in the 1890s and now associated with the university's three-century brand. The color refers to a Yale athletic-jersey blue: a saturated, slightly muted deep blue with the matte finish of dyed wool. Cooler than royal, warmer than navy, with the Ivy-League heraldic weight of a brand color that hasn't shifted in over a century.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#2770d9
Original
#327bdd
Protanopia
#006bd7
Deuteranopia
#00899a
Tritanopia
#686868
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.41:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##2770D9
Display P3
Display P3
color(display-p3 0.2360 0.4332 0.8232)
P3 has subtle headroomOKLCH chroma 0.176

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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