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Velvety Prussian

#2440aa
Notes

Velvety Prussian (#2440AA) is a true blue with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (227°, 65%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#2440aa
RGB
rgb(36, 64, 170)
HSL
hsl(227, 65%, 40%)
HWB
hwb(227 14% 33%)
OKLCH
oklch(42.2% 0.173 267.0)
P3
color(display-p3 0.1665 0.2482 0.6422)
HSV
hsv(227, 79%, 67%)
LAB
lab(31.68% 29.07 -59.65)
LCH
lch(31.68% 66.35 295.98)
CMYK
cmyk(79%, 62%, 0%, 33%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Prussian
noun

The first modern synthetic blue pigment — accidentally produced in 1704 by Berlin alchemist Johann Jacob Diesbach when contaminated potash turned a red dye unexpectedly blue. The result was Berlin blue (also Prussian blue): a saturated, slightly green-shifted deep blue with the matte finish of a pigment more lightfast than indigo and far cheaper than ultramarine. Cooler than cobalt, deeper than navy, with the art-historical weight of the pigment used in Hokusai's Great Wave.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#2440aa
Original
#0051ad
Protanopia
#0044a8
Deuteranopia
#005b6f
Tritanopia
#424242
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
8.79:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.39:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##2440AA
Display P3
Display P3
color(display-p3 0.1665 0.2482 0.6422)
P3 has subtle headroomOKLCH chroma 0.173

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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