Frank Gust Turquoise

From the Old French franc, free, sincere — used as a color modifier since the seventeenth century for hues that read as direct and unhedged. Frank red, frank brown: moderate-to-high saturation combined with optical directness. Sits at the crisp-bucket alongside direct and honest.

Old Norse gustr, sudden-burst-of-wind. As a color modifier, gust implies a sudden-burst-and-cliff-top-and-driven quality, the visual register of Cornish-cliff-and-Hebridean-gust hand-sudden-burst-and-cliff-top-and-driven Cornish-cliff-and-Hebridean-gust-and-North-Atlantic-front gust-and-sudden-burst-and-cliff-top surfaces under Cornish-cliff-and-Hebridean-gust-and-North-Atlantic-front Lizard-Point-and-Outer-Hebrides-and-Faroe-passage cliff-top-wind-light. Sits at the modifier-and-weather end of the grid, parallel to zephyr and mistral in usage.

The hydrated copper-aluminum phosphate mined in Persia and the American Southwest for thousands of years — the firuze of Iran, the chalchihuitl of Mesoamerica, the heart of Pueblo and Navajo silverwork. The color refers to a fine Sleeping Beauty turquoise from Arizona: a saturated, slightly green-shifted blue with the slight matrix of host-rock veining. Brighter than persian, lighter than cerulean.