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Wholesome Atacama

#2074a9
Notes

Wholesome Atacama (#2074A9) is a true azure with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (203°, 68%, 39%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#2074a9
RGB
rgb(32, 116, 169)
HSL
hsl(203, 68%, 39%)
HWB
hwb(203 13% 34%)
OKLCH
oklch(53.6% 0.113 241.9)
P3
color(display-p3 0.2290 0.4484 0.6454)
HSV
hsv(203, 81%, 66%)
LAB
lab(46.53% -5.45 -35.21)
LCH
lch(46.53% 35.63 261.20)
CMYK
cmyk(81%, 31%, 0%, 34%)

Etymology

Wholesome
adjective

An adjectival form of whole — used as a color modifier since the sixteenth century for hues that read as healthy and unadulterated. Wholesome cream, wholesome wheat: moderate saturation combined with the optical impression of a natural origin. Sits at the crisp-bucket alongside genuine.

Atacama
noun

The Chilean Atacama Desert — and the saturated deep blue of Atacaman lakes (Laguna Verde, Laguna Miscanti) at high altitude in the Andean Altiplano. Atacama refers to Laguna Miscanti at midday: a saturated, slightly cool deep blue with the optical depth of high-altitude desert lake water.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#2074a9
Original
#5b75ab
Protanopia
#4869a8
Deuteranopia
#008187
Tritanopia
#666666
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.08:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.13:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##2074A9
Display P3
Display P3
color(display-p3 0.2290 0.4484 0.6454)
P3 has subtle headroomOKLCH chroma 0.113

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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